About Me
Business Intelligence
Design strategic dashboards and reports that support data-driven decision-making across industries and departments.
Ux Research dashboard
Turn user / customer data into actionable insights that improve business outcomes and elevate the user / customer experience.
Marketing Insights
Use customer behaviour data and segmentation to guide targeted marketing campaigns and boost engagement and ROI.
Cross-Domain Integration
Merge data from diverse sources such as sales platforms, analytics or financial systems to create a unified, analytical view.

Hello, I’m Katalin.
Feel free to contact me:
My Journey
I delivered analytical solutions and product insights as a Data Analyst, UX Researcher and Designer in the last years. I am flexible and I value team goals over personal career, positions and labels. What matters most to me is solving meaningful problems and contributing to outcomes that actually works.
Strategic Foundation: Years of experience in Business Analytics, Business Coaching, Online Marketing, and Entrepreneurship in Europe.
AI-Focused Evolution: Currently deepening my knowledge in AI, exploring its potential to enhance analysis and uncover smarter, more meaningful insights.
Global Perspective: Love working in multicultural environments — hearing different accents, learning from diverse backgrounds, and discovering how we can connect, collaborate, and build something meaningful together.
Education
I embrace lifelong learning, built on a strong academic foundation in Business Informatics Engineering and studies in Healthcare, Psychology, and Food Technology. My education blends technical and human-centred disciplines, equipping me to solve complex problems across sectors.
Robust Academic Foundation: BSc in Computer Science with a focus on Business Informatics Engineering, merging technology with business acumen.
Interdisciplinary University courses (450+ credits) in Healthcare, Psychology, and Food Engineering: Medical IT, Biostatistics, Research Methods, Cognitive Psychology, Economics, Product Development, Data Ethics
Professional Certifications & Multilingual Skills: A diverse portfolio of certifications from IBM, Google, Microsoft in Data Analysis, AI Product Management, and UX/UI Visual Design, supported by multiple languages (English, Hungarian, Medical Latin, Esperanto and more).
How I work
How I Work
I approach data problems with curiosity, structure, and a focus on impact. I combine technical skills with communication and collaboration to drive real value.
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Data-Driven Decision Making: I base my recommendations on evidence, not assumptions.
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Clear Communication: I translate complex data into insights that are actionable and easy to understand.
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Stakeholder Collaboration: I work closely with cross-functional teams to understand business context and deliver the right solutions.
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End-to-End Ownership: From data wrangling to dashboard design I’m comfortable across the full data lifecycle.
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Problem Solving Mindset: I enjoy asking the right questions, testing assumptions, and iterating toward better outcomes.
Technology Stack
- Data Analysis and Visualisation: Structured Query Language (SQL), Microsoft Excel, Tableau, Power BI
- Artificial Intelligence (AI): Prompt Engineering, basics of ML, LLMs
- Database & Cloud Technologies: Relational Database Management System (RDBMS), PostgreSQL, MySQL, SQLite, MariaDB, NoSQL, Amazon Web Services (AWS)
- Programming: Python basics, Java basics, JavaScript, HTML, CSS
- Project & Product Management: Agile, Scrum, Atlassian Jira, Confluence, Lucidchart
- Business and Marketing Skills: BI Engineering, Economics, Business Administration, Market Research, Google Analytics (SEO, Google Ads, Social Media Data)
Soft Skills
- Certified Soft Skills Trainer: 8+ years of experience. Individual coaching sessions: 400+ hours. Full-day team workshops for IT professionals: 120+ days. Satisfaction rate: 100%.
My values
Core Values
With real-world experience in business and human-centered design, I care deeply about the people behind the numbers. My work is guided by curiosity, clarity, and integrity. These values help me find the right questions, not just quick answers. I believe in using data not just to inform, but to make a difference.
EMPATHY: Whether with patients, clients, or users, I approach problems with a human-first mindset.
LIFELONG LEARNING: I constantly seek out new tools, trends, and better ways to work.
IMPACT: I want my work to matter, to improve processes, decisions, or people’s lives.
INTEGRITY: I handle data with care, honesty, and respect for its context.
Testimonials
I had the pleasure of working closely with Katalin for 7 years, and in that time, she consistently impressed me with her dedication, creativity, and drive. She is one of the most hardworking people I’ve ever worked with, always going the extra mile to deliver high-quality results. During difficult COVID times, she juggled multiple roles and responsibilities, and handled each one with the same level of passion, focus, and excellence. Her curiosity and commitment to self-development are genuinely inspiring.
Katalin helped us greately and she brought clarity to our first chaotic dataset. She helped us make sense of trends we had missed. She did an amazing job. Her ability to combine business thinking with data analysis made her insights actionable. She’s also a great listener and collaborator, and she was our certified soft skills trainer as well during her 6 years at the company.
In the last 2 years, we have been working together with Katalin in multiple different aspects. Katalin is not only ready to take on challenges but she outright enjoys them and looks to discover them herself. She is a person to elevate others around her because through her vast empathy, she understands that we grow and improve ourselves, others and everything around us together. I am honored and grateful to have known her first as my team mate, then my mentor and finally my employer: a whole wide range of roles which only showed me how amazing it is to work with Katalin no matter how the nature of our professional relation changes over time. I am looking forward to many more years of us working together!